Ad Age Media Planner of the Year: Wilton Bealle of Mile Marker Agency Wins Small Agency Honor

Mile Marker Agency's Wilton Bealle has Won Media Planner of the Year by Ad Age.

Mile Marker Agency, specifically built for the ambitions of growth marketers,  is proud to announce that Wilton Bealle, Senior Vice President of Client Solutions, has been named Ad Age’s 2025 Media Planner of the Year. The honor recognizes Bealle’s groundbreaking work across high-growth and regulated industries and underscores Mile Marker’s leadership in modern, results-driven media planning.

Wilton’s work spans sectors from financial technology to Consumer Packaged Goods, healthcare and consumer health, and is rooted in a belief that strategic media planning must be both creatively bold and performance focused.

Notable client campaigns include:

Arcadia Consumer Health — Drove measurable in-store and digital retail growth through a custom retail media and shopper marketing plan

Earth Breeze — Designed a performance-led media strategy that helped accelerate growth for the mission-driven home care brand, resulting in expanded retail presence and improved digital acquisition efficiency.

“Wilton is the embodiment of what we stand for at Mile Marker: fearless media, grounded in strategy and measurable performance,” said Shattuck Groome, Chief Media Officer and head of media at Mile Marker. “Her recognition is a moment of pride not just for her, but for our entire team and the brands we serve.”

Wilton joins a prestigious group of industry leaders recognized by Ad Age for innovation and business impact. This award cements Wilton’s, and her team at Mile Marker’s reputation as a go-to partner for brands seeking strategic growth in today’s media landscape. 

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