The MMoS is designed for our clients: sophisticated marketers with complex challenges that are ignored by larger agencies and can’t get what they need from boutiques.
We don’t see it as our obligation to build technology. It's to use the technology, and our approach to optimization, to aggregate and overlay customer, business and performance data.
The MMoS of today features two powerful pillars. Waypoint™ is a three-step forensic process that starts with data-driven research, advances to scalable media execution, and culminates in customizable reporting and analytics. Relay™ is the agency’s customized tech stack that layers together key tools across the consumer journey, seamlessly connecting performance, business and customer data.
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