SUCCESS STORY
Increase in bookings
Improvements in ROAS
Increase in Site Traffic
When you’re not the biggest in the sky, you have to be the smartest.
Drive awareness in a world of aviation giants
Increase total bookings at an efficient ROAS
Balance investment seasonally based on leisure vs. business oriented travel trends
How do you make a boutique airline stand out in a sky ruled by billion-dollar brands?
Evergreen omnichannel digital strategy to ensure consistent coverage
La Compagnie maintained a steady drumbeat of presence across key digital channels, ensuring the brand stayed top-of-mind for high-value travelers.
High impact activations to position the brand with the experience seeker versus every day traveler
We leaned into premium environments and aspirational storytelling to highlight La Compagnie’s unique all-business class offering.
Bespoke targeting and placements to differentiate between traveler personas
Tailored media strategies were developed for distinct traveler types such as leisure vs. business, optimizing media spend based on travel seasonality, booking behaviors, and digital consumption patterns.
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